Korean fried chicken lovers have seven new reasons to head to Bonchon. From its iconic Soy Garlic to the all-new Golden Crunch, the brand’s EAT7 campaign brings together seven crave-worthy flavors—and even throws in a free piece of chicken to complete the experience. Here are Today’s Top Five reasons why Bonchon’s latest offering deserves a spot on your must-try list.
1. Seven Flavors, One Chicken Fix

Bonchon’s EAT7 lineup offers seven crave-worthy flavors designed to suit every taste and occasion, giving diners a different experience with every visit.
2. The Return of the Classics
Fan favorites remain at the heart of the lineup, including Soy Garlic, Spicy, Snow Cheese, Crunchy Garlic, Honey Citrus, and BYN, each offering its own signature flavor profile.
3. Meet the Newest Flavor: Golden Crunch
The newest addition, Golden Crunch, delivers an even crispier bite while keeping the juicy chicken Bonchon is known for, making it the latest must-try for fried chicken lovers.
4. Get a Free Piece of Chicken
Starting August 7, 2026, customers who order a 6-piece Chicken Rack will receive a free one-piece chicken, completing the EAT7 experience with seven pieces to enjoy.
5. Easy to Enjoy Nationwide
With nearly 200 branches across the country and ordering available through Bonchon’s delivery website and major delivery platforms, trying all seven flavors is more convenient than ever.
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